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A Beginner's Guide to Hashtags

A Beginner’s Guide to Hashtags

Hashtags cause a lot of confusion but are simply clickable keywords within tweets. Put the # symbol immediately before a word or phrase (with no spaces or punctuation) and it becomes a link. Yes, keywords with or without the # symbol can be searched for on Twitter, and show up in the list of ‘trending […]

British Gas Twitter Q&A

When Twitter Q&As go awry – British Gas hikes prices then asks for feedback using #AskBG

I’m all for Twitter Q&As. They can engage your audience, provide useful information and show a human face behind your business. However, timing is everything. Energy pricing is a political hot potato in the UK. Leader of the Opposition Ed Miliband announced at his recent Party Conference that a future Labour government would freeze energy […]

Clockwork Twitter bird

How to Increase your Followers on Twitter

Building followers on Twitter is a bit like building up your email list. What’s more, the people on the list you’re building are all interested in what you have to say – they have chosen to follow you. Once you have a sizeable list, you can announce your latest product, service or event – so […]

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