By Karen May Dy on socialmediamarketinggirl.com: There’s a lot of buzz and excitement about Google Plus. I’ve played around with it for the past few months, and observed how people use it. People on Google Plus tend to share valuable content more than they promote whatever products or services they have. Isn’t that a good [...]
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How to find out more about your LinkedIn Group members
For a long time now you’ve been able to access lots of demographic, growth and activity data about your Facebook fans. More recently, YouTube provided ‘insights’ into your viewers. LinkedIn has been behind the curve on analytics, but has just launched a great statistics dashboard for groups. It’s updated daily, and you don’t even have [...]
How to find out where your Twitter followers are
I’ve been looking for a social media tool for a while now to tell me where in the world my Twitter followers are. And I’m not alone: it’s something that I discussed with Joanna Penn on a recent podcast. I’d previously used the (now apparently defunct) Twitteranalyzer to give me an idea of this – but we [...]
Seven Questions Answered
I mentioned yesterday that I hosted a Q&A on online marketing on Twitter earlier this month. Thank you all for your questions. Here are just seven of them, with my responses in slightly more than 140 characters this time! You’ll notice I’m using Twitter Blackbird Pie, which I mentioned in Tuesday’s post, to embed the [...]
Two Twitter Birds
On the second day of Christmas, I’m giving you two Twitter birds! Or at least my thoughts on why two Twitter accounts are better than one. I often come across confusion about what authentic tweeting means. Just tweeting promotional messages is boring and won’t get you many followers. Telling people what you had for breakfast [...]
How to customize your Twitter background
Your Twitter profile page is an important marketing tool. You can use it to provide information about your business in the biography (in up to 160 characters), add a weblink to your site (essential), and customize your page to reinforce your branding (advisable). You can choose from around 20 default Twitter ‘themes’, or background designs [...]
How to claim a ‘vanity URL’ for your Facebook page
A relatively new innovation in Facebook is the introduction of ‘vanity’ URLs for both profiles and pages. There’s nothing terribly vain about them – it just means you can have a shorter, more meaningful, unique URL (web address) for your Facebook page than the default string of numbers. I’ve just got one for the Facebook [...]
How to increase your followers on Twitter
Once you’re on Twitter with a nice branded profile, tweeting appropriately and engagingly and following key people in your community, it’s time to build your followers. Why do you want to do this? Because building followers on Twitter is like building up your email list. Once you have a sizable list, you can announce your [...]
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